FORMULATION

Not one formulation path. The one your brand needs.

Whether you're validating a new product category or improving an existing one, Enrich Lab offers formulations across the full range — from ready-to-produce stock formulas to fully custom development based on your product requirements. Every path includes the same testing and compliance documentation.

CUSTOMIZATION SPECTRUM

Three ways to start, one standard of documentation.

Whichever path fits your needs, every formula includes the same stability data and compliance file.

Stock Formula (White-Label)

Ready-to-produce formulas for brands validating a new category or moving quickly to market. Documentation and compliance testing are never skipped, regardless of path.

Semi-Custom

Starts from a proven base formula, adjusted for active concentration, texture, or fragrance. Faster to first sample than full custom, with the same level of testing.

Full Custom

Built from scratch around your product requirements — active selection, texture, fragrance, and stability targets defined entirely by your goals. Typical for brands that need to meet a specific clinical or sensory claim.

FORMULATION BY CATEGORY

Category-specific formulation challenges, solved.

Cleansers (face wash, cleansing balm, micellar water)Surfactant systems selected for skin barrier impact, not just foam — mildness and cleansing efficacy balanced by data, not guesswork.

Balancing surfactant mildness with cleansing efficacy is the core tension in this category. We select surfactant systems based on skin barrier impact data as much as foam profile, and test rinse-off feel alongside cleansing performance. For brands targeting sensitive-skin claims, we run patch-adjacent irritation screening before finalizing the surfactant blend, and validate that preservative systems remain effective across the product's full pH range.

Serums & Treatments (serums, essences, spot treatments)Active stability — pH, oxidation, delivery system — engineered so potency holds through the full shelf life, not just at time of manufacture.

This category lives or dies on active ingredient stability. We evaluate pH sensitivity, oxidation risk, and light exposure for each active, then select delivery systems (encapsulation, emulsification, or direct incorporation) that protect potency through the product's shelf life. Accelerated stability testing at multiple temperature points confirms the formula holds its claimed concentration at 12 and 24 months into shelf life.

Moisturizers & Creams (day cream, night cream, gel-cream)Emulsion stability tested across temperature and shipping conditions before a formula is approved for production.

Emulsion stability is tested across temperature cycling and simulated shipping conditions before a formula is approved for production — a cream that separates in transit is a formulation failure, not a packaging issue. We calibrate texture for absorption rate and finish (matte, dewy, rich) based on the brand's positioning, and confirm compatibility between emulsifier systems and any actives added at the cool-down phase.

Body Care (lotion, body wash, body butter)Formulated for large-surface-area application — cost-efficient actives, consistent texture, and fragrance stability at scale.

Because body care applies to larger surface areas, cost-efficient active concentrations and texture consistency at scale matter more than in facial care. We formulate for spreadability and absorption across large-format packaging, and validate fragrance stability separately, since fragrance oxidation is a common failure point in body lotions and washes stored at retail for extended periods.

Sun Care (SPF lotion, sunscreen stick, spray)Developed under FDA OTC monograph requirements from the first sample, with SPF efficacy verified before final claims testing.

Sun Care formulas are developed under FDA OTC monograph requirements from the first sample — not adapted after the fact. SPF efficacy and broad-spectrum protection are verified through in vitro testing during development, ahead of the in vivo testing required for final claims. Formulas are also tested for water resistance claims and texture stability under monograph-compliant active concentrations.

INGREDIENT SOURCING & COMPLIANCE

Every ingredient is verified before it enters a formula.

Ingredient safety and traceability are checked before a formula is finalized — not discovered during regulatory review.

INCI Verification

Every raw material is cross-checked against current INCI nomenclature and supplier certificates of analysis before it's approved for formulation use.

Restricted Substance Screening

Formulas are screened against restricted and prohibited substance lists for the US and EU markets before they are finalized. This catches conflicts early, avoiding a late-stage reformulation.

Supplier Qualification

Raw material suppliers are qualified on documentation completeness — COAs, safety data sheets, and, where applicable, GMO and allergen declarations — before their materials are used in any customer formula.

Formulating for markets outside the US and EU? Contact us to confirm ingredient and documentation requirements for your target region.

See how ingredient verification supports market registration →
DEVELOPMENT CAPABILITY

Formulation backed by lab-stage testing, not guesswork.

Sensory Evaluation

Texture, absorption, and finish are assessed through structured sensory panels before a formula moves to stability testing.

Accelerated Stability Prediction

Formulas are tested under elevated temperature and humidity conditions to project shelf-life performance ahead of real-time aging data.

Physical Parameter Control

pH and viscosity are measured and adjusted throughout development, keeping the formula within its target range from batch to batch.

Compatibility Testing

Active ingredients and packaging materials are tested together during development to catch interaction issues before bulk production.

See what formulation partnership looks like in practice.

See real formulation partnerships, from first conversation to shelf-ready product — full custom development, stability testing, and compliance documentation included.